Keeping in touch with your customers and clients is incredibly important when it comes to increasing sales, providing excellent customer service, and adapting your business to meet their needs. Here are five of our favorite ways to collect quality customer feedback from your customers throughout the year.
Surveys are a fantastic way to ask customers what they think and get their thoughts directly. Phone surveys have a great return on investment and provide you with high-quality customer feedback when compared to written or emailed customer surveys. Phone surveys with customer service representatives also allow you to immediately remedy issues you might not have discovered otherwise.
Social media is a great tool for getting customer feedback, whether the feedback is positive or negative. Twitter, Facebook, and even Yelp! are all places that you can connect with your customers and fix problems publicly. However, keep in mind that customer feedback you don’t respond to publicly may look bad in the eyes of potential customers.
If you are planning to roll out a new website or app, conduct usability testing to get customer feedback. Many times, issues are not identified until after an app update has rolled out and dissatisfied consumers take to social media. Usability identifies problems before they are widely released for happier customers.
Like usability testing, focus groups can provide you with specific customer feedback on a new website, a new product, or a new advertising campaign. Getting to see reactions in person and hear changes in their tone of voice can provide you with much more feedback than simple written or recorded responses.
Comment cards might seem like leftovers from ages past, but suggestion boxes are a fantastic and easy way to connect with your customers. Whether you have a comment box on your website or a physical suggestion box in your stores, the customer feedback that you anonymously receive may be enormously helpful.
Phone Surveys from TeleRep
TeleRep knows how important live chat and phone survey services are to your business. We are well known for our professionalism and excellent customer service when dealing with your valued customers. Let your customers know you care, right now, with live chat services. To learn how TeleRep can help set your business apart, contact us online or give us a call at 1-800-638-2000. To see more examples of what we’ve done, follow us on Facebook, Google+, Twitter, LinkedIn, and Pinterest.