Profitable Up-selling PDF Print E-mail

Lower Call Center Costs

Just make them an offer they would find valuable. After an agent has taken care of the customer's order, they can offer a product or service related to the items ordered. There's no pushy sale, just a simple, clear offer that has value. If the customer is not interested, the agent kindly wraps up the call.

Raise you average order value quickly

Upselling and cross-selling is a simple, effective way to increase the average value per order. Yet many companies don't utilize this effective practice. Some fear that it may alienate their customers. That is understandable. However, when done properly, up/cross-selling can be a positive thing for everyone.  Customer feedback shows that they appreciate special offers when there is a meaningful value to them. This even encourages customers to ask if there are any specials or offers of which they can take advantage. Usually, cross--sell offers are priced modestly in comparison the the main item ordered. Keeping the offer in a range that is not cost prohibitive will result in more sales.

How you can start today

Take this example. Your customer orders an end table from your catalog.  The offer may be for a matching runner or even nice set of coasters. Both items would serve to protect the table from damage. It relates to this customer.  You wouldn't want to offer a recliner or a sofa. That would seem a bit out of place, don't you think?  But a nice set of coasters for $15.00, 'what a great idea!' 

Win. Win. Win.

  • The customer is happy because they are treated personally and receive real value.
  • The agent feels good about helping your customer and adding value to the order.
  • Your company just made a sale where there was none helping the bottom line.

TeleRep's Added Value

That’s instant profit. That’s added value from your call center. That’s just one of many ways TeleRep adds value as your partner, not just your vendor.

 
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